Impact, Intelligently
Precision intelligence for global health.
The Merlyn Platform
The world model for global health.
Powered by three advances the field has never had simultaneously: proprietary data partnerships spanning public procurement and private distribution; detailed ontologies that map how products, markets, and health systems interact; and state-of-the-art AI that deploys the right model for each decision — in seconds.
The Data
The most valuable data in global health has never been assembled in one place. Merlyn integrates proprietary data from governments and distributors — order, pricing, supply chain, and service delivery data no commercial provider can access — with the broader picture of how societies work: demographic trends, economic indicators, education levels, infrastructure density, and policy environment data from IHME, WHO, the World Bank, and more. Health markets cannot be modeled in isolation from the societies they serve.
The Ontologies
Raw data and sophisticated models are only as good as the frameworks that connect them. Merlyn's ontologies define how products, markets, and health systems relate to each other. For example, our ProductDNA framework identifies the closest historical launch analogues for a new product across five dimensions, enabling us to generate best-fit uptake curves and country archetypes. The right framework for the right decision — built on subject matter expertise that cannot be replicated by data alone.
The Models
Most global health analyses rely on linear regression — a tool designed to measure one factor at a time. But the decisions that shape health markets are rarely that simple. Reducing maternal mortality requires improving women's education, increasing facility delivery rates, and expanding oxytocin availability. Merlyn deploys the right model for each decision: random forest models for intervention prioritization, Monte Carlo simulation for investment risk analysis, elasticity models for pricing strategy.
Merlyn in Action
The questions global health has never been able to answer. Until now.
Whether you're launching a drug, funding a manufacturer, or stretching a procurement budget — the right answer requires seeing the whole market. Health markets are interconnected. Your intelligence should be too.
Trust & Safety
Africa's data, Africa's terms.
The data that can transform public health lives in government systems. We build our entire infrastructure around earning the trust required to access it — and keep it.
Compliance
Built to GDPR standard; designed to comply with applicable national laws, with routine country-specific compliance assessments.
Security
End-to-end encryption in transit and at rest, role-based access controls, and regular independent third-party security audits.
Transparency & Accountability
Immutable audit logs accessible to government partners, showing who queried your data, when, and what outputs were returned.
Data Sovereignty
Data is stored in local data centers; raw data never crosses borders; and you may request full deletion at any time.
Merlyn Value Proposition
See the market. Shape health outcomes.
One platform designed for every actor in Africa's public health market — from governments and donors to pharma companies and investors
Want to discuss pilot pricing or partnership? Talk to us.
Market intelligence is the bedrock of equitable access to health care. For the first time, AI gives us the tools to build it properly across the Global South.
Hema Srinivasan
Co-Founder & CEO, Merlyn AI
New health markets demand a new kind of visibility.
African governments and businesses are actively building the next era of health markets — investing in sovereign procurement, local manufacturing, and stronger health systems.
Until now, the intelligence infrastructure to support those ambitions simply didn't exist: the data was siloed, the models were rarely fit for purpose, and no shared foundation connected the insights of one initiative to the next. Today, advances in AI mean that complex, dispersed datasets that would have taken teams of analysts months to process can be synthesized across countries, products, and years in seconds.
Merlyn was built for this convergence — starting in sub-Saharan Africa, where the momentum and the need are greatest, and expanding across the Global South. Precision intelligence, built for the system-level decisions that save lives at scale.